Ace Hotel - Shoreditch Hotels London

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Ace Hotel is a chain of hotels headquartered in Portland, Oregon. It operates hotels in Portland, New York, Palm Springs, Panama City, Panama, London, Seattle, and Los Angeles.

Ace Hotel London Shoreditch - London, United Kingdom - Mr & Mrs Smith
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History

The first Ace Hotel opened in 1999. Friends Alex Calderwood, Wade Weigel, and Doug Herrick purchased and transformed a Seattle halfway house into an affordable hotel that would appeal to the creative class. Calderwood and Weigel had previously founded Rudy's, a barbershop concept they started in Seattle that eventually expanded to more than a dozen West Coast locations, and a marketing and advertising company known as Neverstop.

In 2007, Jack Barron joined the team, and a second hotel was opened in Portland, followed by properties in Palm Springs in 2009.

In 2011, Ace Hotel collaborated with the cosmetics brand uslu airlines to create a nail polish sold in the hotels' mini bars.

In 2013, an Ace Hotel opened in the Shoreditch neighborhood of London, as well as a property in Panama by the name of American Trade Hotel. Soon after, the downtown Los Angeles location opened.

Calderwood had stated a goal of opening a new Ace Hotel every "one to two years." He died in November 2013, shortly after the opening of the London Shoreditch hotel.

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Locations

According to Calderwood, the style and furnishing of each Ace property is designed to reflect its location, with an eye towards re-imagining properties that are "challenged."

  • Ace Hotel Seattle is a former Salvation Army halfway house located in the Belltown neighborhood.
  • Ace Hotel & Swim Club in Palm Springs, CA is a converted Howard Johnson motel, formerly a Westward Ho. King's Highway, the hotel's on-site diner, is a converted Denny's. There are two bars, the Amigo Room, and poolside, the Short Bus. The remodel was a collaboration with L.A.-based design firm, Commune.
  • Ace Hotel Portland occupies the former Clyde Hotel in downtown Portland. In its former incarnation, the hotel's lobby served as the setting for a scene from the film Drugstore Cowboy. The property is listed on the National Register of Historic Places.
  • Ace Hotel New York worked with Roman and Williams to redesign the former Hotel Breslin, a 1904 building in Midtown Manhattan. This location features a Stumptown Coffee and Chef April Bloomfield's Michelin-starred The Breslin restaurant.
  • Ace Hotel London Shoreditch is in London's Shoreditch arts district, on the site of the original Shoreditch Empire music hall.
  • American Trade Hotel is a restored five-story stucco building in the Casco Viejo historical district of Panama City.
  • Ace Hotel Downtown Los Angeles opened in the historic United Artists Building, with 180 rooms and a restored United Artists Theater performance venue, in January 2014.
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In popular culture

The 2011 episode "Blunderbuss" of the sketch comedy series Portlandia had a sketch set at the "Deuce Hotel", where the obnoxiously hip staff hand out complimentary turntables and typewriters to all guests; it was a parody specifically of the Portland Ace Hotel.



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